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Executing Social Media
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Blog of the premier interactive social media conference & workshops. Register for May in LA and Atlanta in October.
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Presented by Executing Social Media Conference |
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What Scares Me The Most About Social Media
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Posted Mon, Jun 09, 2008 |
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Attendees at the Communitelligence Executing Social Media, Los Angeles 08 were asked what about working in social media scares them the most. This video includes a sampling of their answers.
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Putting Social Into A Social Media Conference
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Posted Mon, May 26, 2008 |
We billed the Executing Social Media Conference & Workshops in Los Angeles May 21-22 as interactive, informal, intimate and intense. Was it? Here’s a recap from the conference organizer’s vantage point.
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Are you hyperconnected (or just hyper)?
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Posted Wed, May 14, 2008 |
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The hyperconnected worker uses a minimum of seven devices for work and personal access plus at least nine applications like IM, text messaging, web conferencing and social networks. How long can employers resist this tsunami? Why the resistance?
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Who has the time for social media?
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Posted Wed, May 07, 2008 |
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My conclusion is that it's time, not technology, that keeps many communicators from plunging into social media. Who has the time? No one, really. But who has the luxury of sitting this one out? Certainly not communicators. What's your take?
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Take the new Social Media Resistance Survey
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Posted Thu, May 01, 2008 |
Communitelligence, in partnership with USC’s Institute for Communication Technology Management (CTM), is conducting the first ongoing research to determine the degree, key sources and trends in resistance to the new social media technologies.
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Meet Me @ the Executing Social Media Show
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Posted Thu, Apr 10, 2008 |
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John Hingley, Founder & CEO at Andiamo Systems, is speaking at ESM LA 08 on "Do Influentials Even Matter?" He just put up a blog post called: Meet Me @ the Executing Social Media Show. Thanks, John ... we couldn't have said it better. Here it is:
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Free Book with Executing Social Media Registration
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Posted Tue, Mar 25, 2008 |
All registered attendees will receive a free copy of Millennial Makeover: MySpace, YouTube, and the Future of American Politics by Morley Winograd & Michael Hais. David S. Broder of The Washington Post said of the book: "It will delight some people and startle others but it will leave no one unmoved."
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Social Media: Just Execute It?
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Posted Mon, Mar 10, 2008 |
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Surprise, surprise ... not every PR, corporate communications and marketing pro is convinced social media is relevant and important. What camp are you in?
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Executing 08 in LA: what's your suggestion?
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Posted Sun, Dec 30, 2007 |
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Get ready ... Executing Social Media is returning to Los Angeles this May. We're billing this as an interactive conference with workshopsWe're planning a balance between strategy and tactics, between corporate communications, marketing, PR & HR ... between panels, roundtables, unconference disucssions, and good ole presentations with PowerPoint. So what topics and speakers do you suggest? Let us know what you'd like us to program into our third social media conference?
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5 Immutable Laws of Corporate Blogging: Dan Greenfield Presentation
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Posted Fri, Dec 28, 2007 |
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There are five fixed laws that govern corporate blogging dynamics, according to Dan Greenfield, former vice president, corporate communications at EarthLink and editor of the Bernaise Source blog. He delivered his thesis to attendees of the Executing Social Media conference in Atlanta November 14-16, 2007. Greenfield's presentation was part of the "SMART BLOGGING: How to manage, listen, engage & measure corporate blogs" session on Day 1.
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THE POWER OF ONE: How the Communications Landscape Has Transformed - Keynote Video on CD
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Posted Fri, Dec 28, 2007 |
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Josh Hallett, Hyku, LLC, and Chip Griffin, CEO, CustomScoop, presented the keynote opening session at the Executing Social Media conference in Atlanta November 14-16, 2007. In this videotape, they trace the dramatic changes the communications landscape has undergone in the past few years due to the new social media tools. Then each talks about specific paths that communicators can and should be taking to survive and thrive in the new social media world.
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Shiny New Objects Syndrome: Josh Hallett at Executing Social Media Atlanta
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Posted Wed, Dec 19, 2007 |
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All the social media bling that glitters is not gold, said Josh Hallett, founder of Hyku, LLC, at the Communitelligence Executing Social Media Conference in Atlanta Nov. 14-16, 2007. Here he talks about keeping some of the old rules of PR, marketing and corporate communications in mind, as new social media tools are considered.
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Paul Gillin Keynote Video Now Available in Comunitelligence Store
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Posted Sat, Dec 15, 2007 |
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Paul Gillin, author of "The New Influencers" stirred attendees of the Executing Social Media Conference-Atlanta (Nov. 14, 2007) with his Day 1 keynote presentation titled: How Social Media Is Changing Business - And Our Profession. Now you can get the full breadth and impact of social media in this entertaining and insightful presentation.
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Online Video & Podcasting Basics: Amani Channel & Grayson Daughters
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Posted Fri, Dec 14, 2007 |
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The second day of Executing Social Media - Atlanta began with the session: "PUMPING UP THE VOLUME: Mixing Online Audio and Video with PR, Marketing & Corporate Communications." The two presenters were Grayson Daughters, Founder/Writer/Producer: WaySouth Media, Inc.; and Amani Channel, freelance journalist, and blogger/podcaster. Here are the slides from her presentation: New Media Basics.
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We Are All Avatars: Linda Zimmer at Executing Social Media Atlanta
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Posted Tue, Dec 11, 2007 |
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The 2D Web is moving to 3D, says Linda Zimmer, president and CEO of MarCom:Interactive, at the Executing Social Media Conference Nov. 14-16, 2007. "If you think about social networks, and audio, and video and put them all togther and wrap them up in a nice little bow, you have Second Life. So we need to learn how to create content in a very integrated, much more rich environment because that is becoming the expectation." (more)
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The Future of Social Media, by Vincent Cerf & friends
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Posted Sat, Dec 08, 2007 |
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The UK’s MediaGuardian asked Vint Cerf, chief evangelist at Google and true godfather of the Net, to guest edit its technology section recently. The simple question, ("what's the future?") he asked elicited some intriguing remarks from a very notable group of innovators and pioneers. Three of them are founders of some of the biggest web names today. Everyone thinking about executing social media for their organizations can benefit by listening to what they see ahead.
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Grayson Daughter's Executing Social Media online video demo
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Posted Thu, Dec 06, 2007 |
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Grayson Daughters, Founder/Writer/Producer of WaySouth Media, Inc. and Amani Channel, freelance journalist, and blogger/podcaster presented the Day 1 session: PUMPING UP THE VOLUME: Mixing Online Audio and Video with PR, Marketing & Corporate Communications. To take the mystery out of online video in her presentation, Grayson shot, edited and uploaded to YouTube this video during the conference.
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From Internal Communication to Public Diplomacy: Jack Holt, Department of Defense
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Posted Wed, Dec 05, 2007 |
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Jack Holt, Chief, New Media Operations, Department of Defense, talks through an example of how ... "Our internal communications has become our external communications has become our public information and our public diplomacy." He spoke Day 1 at the Executing Social Media conference in Atlanta, Nov. 14-16, 2007, produced by Communitelligence.
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Getting On the Same Page At IBM, Will Morrison's Presentation at Executing Social Media Atlanta
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Posted Mon, Dec 03, 2007 |
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Will Morrison, Collaborative Work Program Leader, CIO Total Workplace Experience Organization, IBM Corporation, presented on Day 1 of the Executing Social Media Conference in Atlanta with Jack Holt, Department of Defense, and Alan Cattier, Emory University. Here you can download Will's presentation: Getting On the Same Page @ IBM.
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Executing Social Media Presentation - How To Develop a Social Media Strategy by James Fetig
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Posted Mon, Nov 19, 2007 |
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Here are the slides from James Fetig's presentation at Day 1 of the Executing Social Media Conference:
GETTING BUY-IN: How to talk Web 2.0 to your boss
Katie Paine, President & CEO, KD Paine & Partners
James Fetig, Associate Vice President, Institute Communications & Public Affairs, Georgia Institute of Technology
Adam Brown, Director, Digital Communications, Coca Cola. Fetig's session is titled: How to Develop a Social Media Strategy
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Executing Social Media report: Sally Falkow, RSS Feeds Guru
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Posted Fri, Nov 16, 2007 |
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Social Media is indeed making changes in our lives. Even Time Magazine, a bastion of old media, hailed user generated content as the single most influential change in 2006. Sally Falkow, RSS Feeds guru, spoke at Executing Social Media Conference in Atlanta November 14. She also wrote up Katie Paine's session. Here are some indicators that your world is changing forever.
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3 Questions For Josh Hallett
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Posted Thu, Nov 08, 2007 |
Josh Hallett, Hyku, LLC is on the the Day 1 Executing Social Media keynote panel "The Power of One" with Chip Griffin. Here he answers 3 questions: 1. In your consulting work, how much resistance do you encounter about adopting social media programs, and what's the biggest reason? You speak at a lot of new media conferences. What's the latest buzz you're sensing? 3. In a sentence to two, what chord will you be hitting in your Day 1 opening keynote with Chip Griffin?
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3 Questions for Marilynn Mobley
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Posted Tue, Nov 06, 2007 |
Marilynn T. Mobley, Senior Vice President, Strategic Counsel, Edelman, is presenting at the Day 2 session: GETTING TO YES WITH A CEO BLOG. Here she answers: 1. In the realm of using social media for PR, marketing and corporate communications, what keeps you awake at night? 2. You consult on CEO blogs. Can a CEO really justify the time he or she might spent blogging instead of leading the company? 3. How do you cope with information overload, or is this subject so five minutes ago?
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3 Questions For Ashley Roach
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Posted Tue, Nov 06, 2007 |
Ashley Roach, Director of Product Management, Newsgator, is presenting with Sally Falkow in the Day 1 panel: SIMPLIFYING RSS: How to feed powerful conversations. Here he answers: 1. RSS is one of the most powerful Web 2.0 new tools, but it's only being used by a very small percentage of Web users. Why, and do you see this changing very fast? 2. Are wikis another powerful tool that is being largely ignored by organizations? Why? 3. What's the future for email as a communication tool?
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3 Questions For Will Morrison
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Posted Mon, Nov 05, 2007 |
Will Morrison, Collaborative Work Program Leader with IBM Corporation, is speaking at Day 2 of the Executing Social Media conference on "Social Media Inside the Organization" session. Here he answers 1. What advice do you have for companies that have yet to experiment and/or embrace the new tools? 2. How much of your workweek is spent dealing with social media projects? 3.How are you measuring the value of social media implementations within IBM?
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3 Questions For Linda Zimmer
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Posted Mon, Nov 05, 2007 |
Linda Zimmer, president and CEO of MarCom:Interactive, is presenting "GETTING A SECOND LIFE: the New Online Communities & Beyond" on Day 2 of Executing Social Media. Here she answers 3 Questions: 1. What is the most important thing you've learned about living virtually as Znetlady? 2. What three SL deployments would you hold up as successful and leading edge? 3. How do you respond to recent studies that conclude SL is not reaping any ROI for companies trying it?
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3 Questions for Dan Greenfield
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Posted Mon, Nov 05, 2007 |
Dan Greenfield, Bernaisesource Blog, is presenting a session on the DNA of corporate blogging Day 1 of the Executing Social Media conference. Here he answers 3 questions: 1. How do you think Social Media is changing the communications profession? 2. Why do you think many PR and corporate communicators are still staying on the sidelines in the social media arena? 3. What's next after Earthlink for you?
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3 Questions for Aaron Kahlow
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Posted Wed, Oct 31, 2007 |
Aaron Kahlowis, Managing Partner of BusinessOnLine is
presenting at the "Search Engine & Blogger Outreach Strategies" session Day 2 at the Executing Social Media Conference. Here he answers 3 Questions: 1.When it comes to analyzing social networking sites as platforms for organizational communication and collaboration, why are so many executives cynical? 2.What do you mean by the term "the community inside a community"? 3. What's the latest buzz in your area of expertze?
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3 Questions for Alicia Dorset
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Posted Tue, Oct 30, 2007 |
Alicia Dorset, a blog editor at MS&L Digital, works on the GM Fastlane and FYI blogs. She's speaking on Day 1 with Dan Greenfield on the Smart Blogging panel. Here she answers: 1. What's the hardest thing about writing for and managing a corporate blog? 2. Do you see corporate blogs as long term, or a passing fad, and why? 3. Your job title is Blog Editor. How many blogs do you edit and/or write for?
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3 Questions For Susan Siegel
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Posted Tue, Oct 30, 2007 |
Susan M. Siegel, Director, Corporate Communications, BEA Systems is a Day 2 presenter on the topic: PUMPING UP THE VOLUME: Mixing Online Audio and Video with PR, Marketing & Corporate Communications. Here she answers 3 questions: 1. What do you like about podcasting as a corporate communications channel? 2. What's the biggest hurdle you grapple with in your BEA podcasting program? 3, Is online video on your horizon, and why or why not?
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3 Questions For Keisha Bocage
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Posted Mon, Oct 29, 2007 |
Keisha Bocage, Interactive Public Relations Manager at Stevensfkm Agency and Conference Moderator answers 3 Questions: 1. As moderator of ESM-Atlanta, what topics are most on your radar for adopting within your own agency? 2. What do you like most about working with the new media tools? 3. How do you see your role as moderator of this conference?
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3 Questions For Adam Brown
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Posted Mon, Oct 29, 2007 |
Adam Brown, Director, Digital Communications for Coca Cola, and Day 1 presenter on "GETTING BUY-IN: How to Talk Web 2.0 to Your Boss," answers 3 Questions: 1. What social media programs at Coke do you plan to talk about during your presentation? 2. Of all the new media tools, which one or ones has your eye at the moment? 3. How has the rise of social media changed your job at Coke?
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3 Questions for Paul Gillin
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Posted Fri, Oct 26, 2007 |
Paul Gillin, author of "The New Influencers" and Day 1 luncheon keynote, answers 3 Questions. 1. What new influencers groups do you see as the most powerful?
2.What three companies would you list as the farthest out front in implementing social media tactics into their PR, marketing and corporate communications programs? 3. How would you characterize the impact of social media on the corporate communication profession?
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3 Questions For Katie Paine
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Posted Fri, Oct 26, 2007 |
Katie Paine, President & CEO, KD Paine & Partners is presenting Day 1 at the Executing Social Media Conference on the topic: GETTING BUY-IN. Here she answers 3 Questions: 1. Most communicators are right-brained; is that why the science of communication measurement is still ignored by the profession? 2.If you could convey just one idea about measurement at the Executing Social Media conference, what would it be? 3. If you had an extra three hours in Atlanta, what would you do?
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3 Questions for Vanessa DiMauro
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Posted Fri, Oct 26, 2007 |
Vanessa DiMauro, Principal, Leader Networks, is presenting with Joe Cothrel of Lithium on Day 2 of the Executing Social Media Conference. Here she answers 3 Questions: 1. Will most websites in the future be virtual communities, with social networking functionality? 2. What's the hardest thing about growing a virtual community from the group up? 3. What are some interesting online communities that you're watching today?
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3 Questions for Sally Falkow
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Posted Thu, Oct 25, 2007 |
Executing Social Media presenter, Sally Falkow, Principal, Expansion Plus Inc, answers 3 questions: 1. What’s the most misunderstood idea you encounter most about RSS Feeds?
2. Can becoming an RSS Feed guru really change your life for the better, and if so, how?
3. What’s the next big thing in RSS Feedom?
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What our speakers are talking about this week
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Posted Fri, Oct 05, 2007 |
Lessons from Detroit -- Blogging in a Strike; Social Media Marketing a Matter of 'Fitting In"; Defending the Brand; Why Corporations Should Blog (Hint, it's not SEO; Social Media Terms Explained;and The Rankings Game -- new thinking from some of the speakers at Executing Social Media, Atlanta, Nov. 14-16, 2007.
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Executing Social Media This Week- What our Speakers Are Talking About
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Posted Wed, Sep 26, 2007 |
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The Hidden Blogosphere; Corporate Social Media: No Staff, No Blog - Ending a Blog- Part 3; 12 signs that this is the end of the world as we know it; Social Networks for the AARP Set; Social Networks for the AARP Set; Sometimes portable content is bad; An Asterisk on My Statement that Content Doesn't Want to be Free
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Executing Social Media News Release Released
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Posted Tue, Sep 25, 2007 |
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Knowledge and best practices on deploying RSS, blogs, search engine optimization and video for public relations and corporate communications will be revealed at Executing Social Media in Atlanta November 14-16, 2007. Produced by Communitelligence, the 3-day event is focused on helping deploying social media for business advantage. In addition to 13 general sessions, there are three half-day workshops on Interactive PR Tips and Tricks, Search Engine Optimizing news releases, and RSS feeds.
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New New Media Survey Ready for Your Input
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Posted Thu, Sep 13, 2007 |
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The Society for New Communications Research (SNCR) has announced a survey to measure New Media experience and implications for the PR Profession. SNCR will explore the impact of Web 2.0 and social media tools on communications and the public relations profession.
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New PR Social Media White Paper released
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Posted Fri, Jul 06, 2007 |
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The Council of Public Relations Firms has released "Relating to the Public: The Evolving Role of Public Relations in the Age of Social Media," by Paul M. Rand and Giovanni Rodriguez. The 15-page pdf is based on interviews with nine corporate communications and public relations experts.
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The New Media Cocktail: Bottoms Up
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Posted Mon, Jul 02, 2007 |
For a very solid digest of the new media landscape and various implications, I highly recommend Chip Griffin's The New Media Cocktail: How Convergence and the Power of Niches Will Change the Face of Media. Bottums Up.
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Low-tech Videos Teach Social Media Basics
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Posted Sun, Jul 01, 2007 |
There are a bunch of stuff related to social media that can stymie newbies. The Common Craft Show is a series of short explanatory videos with the goal of making sense in under 5 minutes.
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