Mark Kraynak is Senior Manager, Comms & Editorial Content at PayPal with 15 years of content-related experience ranging from TV news photography to sports reporting to managing a creative services team. He is also a part-time sports radio talk show host. He’s worked at the local, regional and global level in the broadcast, sports, telecommunications and financial services industries, and has won multiple industry awards. Through those various assignments, Mark has literally helped produce more than 1,000 videos, and has discovered fundamental truths about what works and what doesn’t. When he’s not busy traveling or appreciating the subtle nuances of coffee, chili or IPA, he’s trying to make sure his two young children become awesome people. A lifelong Nebraskan, Mark has a broadcast journalism degree from the University of Nebraska-Lincoln with specializations in English, Spanish and Political Science.