Grab the closest teen and ask for a Snapchat demo. It’s time to brainstorm campaign ideas.
Need-to-know intel for busy business communicators | June 21, 2016 – Subscribe to CommDigest newsletter
Go SWOT Yourself: Taking an Objective Look at Your Leadership Style. It can strip away preconceived notions.
16 Internal Communications Best Practices for 2016. Provide channels for feedback and ideas.
Younger and older workers share many of the same attitudes to the workplace. Are you surprised?
4 Interview Questions Smart Leaders Ask to Create Great Culture. Under what conditions do you do your best work?
6 Social Media Game Plans for Explosive Growth. Big company strategies that work for small firms & startups too.
6 Social Media Tactics That Are No Longer Effective. Linking to influencers so they’ll share your stuff.
It’s Time for 21st Century Leaders to Pick Up the Pieces of Our Lives. Stop valuing volume over real conversation.
The Rise of Micro-Communities in 2016. 6 micro-communities to get you started.
Why Social Media Is the Perfect PR Channel. It’s about showing, not selling; earning, not buying.
Why Leadership Development Needs to Be Updated. No metrics and only senior level leaders are trained.
Incorporating technology to enhance employee engagement. New tools can gauge the mood and satisfaction daily.
Disney Tragedy Holds Important Lessons for PR Pros. Start doing your job to the fullest.
BECOMING AN AUTHENTIC STRATEGIST – Workshop Circle by Jim Lukaszewski. Early-bird pricing ends today (6/30)!
Most popular courses
All courses include unlimited online access with recording and networking. Time requirement: 1 hour.
When Vermeer Corporation, a global industrial and agricultural equipment manufacturer, underwent a major brand initiative to align itself with the changing global marketplace, the company knew there was work to be done to get 3,000 team members, 600+ dealers and countless suppliers around the world on board to protect the promise being made to customers.
Vermeer pulled out all the stops when it branded from the inside out to connect team members to its customers and the new brand.
In this session, you’ll hear from Vermeer’s director of communication and learn how Vermeer:
- Simultaneously launched the brand across the world through Customer Alignment Week
- Connected the external customer brand to the internal culture to increase authenticity
- Created a culture where everyone can be a storyteller
- Evolved existing and introduced new internal and external communication channels, while revamping their editorial content process to align with the new brand.
Webinar July 13 at 1-2:15 PM Eastern