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New Webinars
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 ENAGAGE! HOW TO HELP YOUR EMPLOYEES SOCIALIZE YOUR BRAND. Webinar led by Brian Solis, new media thought leader and author. April 15, 2PM ET. Register |
 LEADING YOUR LEADERS: Strategic Thoughts and Incisive Behaviors For Developing Your Personal Leadership Brand and increasing your influence. Exclusive Live Webinar led by Barry Mike (No CD offered). April 29, 2PM ET. Register |
 TEN ESSENTIAL ENGAGEMENT PRACTICES: ENGAGING YOUR EMPLOYEES DURING CHALLENGING TIMES. Web Conference led by Bob Kelleher, CEO, The Employee Engagement Group Purchase the Classroom | Purchase the CD |
 GET CAREER INSURANCE: ONLINE PR SKILLS EVERY PUBLIC RELATIONS PROFESSIONAL MUST KNOW. Led by Jim Bowman, "The PR Doc;" Mike Moran, Chief Strategist, Converseon and author of Do It Wrong Quickly; and Marc Harty, CEO, MainTopic Media, Inc. Missed the live webinar? Purchase the Classroom | Purchase the CD |
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New Learning Academy New CDs
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 IGNITE YOUR WEBSITE : Revisiting Your Content Strategy in a 2.0 World. Learning CD led by Barbara Mednick, President, BKM Consulting and Lisa Graham-Peterson, Marketing Communications Director, CHS.
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 HOW TO CONDUCT A COMPLETE COMMUNICATION ASSESSMENT. Learning CD led by Julie Baron, President, COMMUNICATION WORKS; Sean Williams, Principal, Communication AMMO; Susan D'Alexander, ABC, Motorola Global Communications; Alex Vass, communications advisor, Royal Canadian Mounted Police |
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 "I want a brochure." GETTING TO STRATEGY WHEN THE BOSS IS TALKING TACTICS. Learning CD led by Stacy Wilson, President, Eloquor Consulting, Inc.
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 HOW TO PROVE -- AND IMPROVE - THE VALUE OF PUBLIC RELATIONS. Learning CD led by Mark Weiner, CEO, PRIME Research North America; and John Gilfeather, President, Marketing Research Council |
 BUILDING AN EFFECTIVE ONLINE NEWSROOM. Learning CD led by Eric Schwartzman, Founder and Chairman, iPressroom Corporation |
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 CURE FOR THE COMMON TOWN HALL MEETING. Learning CD led by Les Landes, President, Landes & Associates and Veronica Apostolico, Director, Internal Communication, Global Operations, Smith & Nephew |
 DANCING WITH SEARCH: MANAGING YOUR BRAND'S PROFILE ON GOOGLE. Learning CD led by Paul Dyer, Invigorate Communications; Shana Costarella, Communications Manager, Community & Social Media at PetSmart, Sam Michelson, CEO, RepRelations. |
 TO TWEET OR NOT? INVESTOR RELATIONS AND SOCIAL MEDIA # 1 & 2. Webinar series with eBay, Dell, AMD and Cisco. Purchase Part 1 or Part 2 CDs, or both and save. |
 COMMON GROUND: How to Form Alliances With Advocacy Groups and Build Your Brand. Learning CD featuring Bob Langert , McDonald's, Ed Nicholson, Tyson Foods and Peter Faur, RightPoint Communications. |
 INTRANET NEWS 2.0: Creating Employee Trust in the New Age of Communication. Learning CD, featuring Katie Sauer, Monsanto; Jennifer Sniderman, Sprint; and Les Landes, Landes Associates |
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 INTERNAL SOCIAL NETWORKS: Building Next Generation Employee Branding And Engagement. Learning CD featuring Mayo Clinic, Oracle and EMC Corporation.
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 CRISIS COMMUNICATIONS AND SOCIAL MEDIA: How to Rewrite Your Crisis Communication Plan For The New Reality. Learning CD led by Gerard Braud. |
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Resource Links |
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NEW MODELS OF SOCIAL RESPONSIBILITY 2010: A VIRTUAL GLOBAL SUMMIT, September. Purchase recording of 2009 Summit: 
BRANDOCRACY: Why Corporate Brand Manager Should Be A Big Part Of Your Job
