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4 Communicator To-Dos
Warren Bickford, 2005 IABC Chair, in his IABC Cafe blog, offers four excellent to-dos every communicator should put in their weekly planners: 1. Become familiar with the blogosphere as it is fundamentally changing how we will interact with our stakeholders and audiences. 2. Review the IABC Code of Ethics because I believe governance and ethics issues will continue to have an effect on how we communicate. Open, honest and transparent. It’s harder than it sounds. 3. Find and champion the updating of their organization’s crisis communications/business continuity plans or become the champion for creating them. It is not a matter of if; it is a matter of when. 4. Take one hour every month to leave their desks (leave behind all pagers, cell phones and other electronic devices) and go somewhere quiet to just think about the profession they have chosen - what it means to them, how they can do it better and what it means in the “grand scheme of things”.
Why Do You Work So Hard? There remains this enormous and wicked sociocultural myth. It is this: Hard work is all there is. Work hard and the world respects you. Work hard and you can have anything you want. Work really extra super hard and do nothing else but work and ignore your family and spend 14 hours a day at the office and make 300 grand a year that you never have time to spend, sublimate your soul to the corporate machine and enjoy a profound drinking problem and sporadic impotence and a nice 8BR mini-mansion you never spend any time in, and you and your shiny BMW 740i will get into heaven. This is the American Puritan work ethos, still alive and screaming and sucking the world dry. Work is the answer. Work is also the question. Link to article at SFGate
Interview with Super Entrepreneur Mouli Cohen Remember ... Weak managers are the killers of business. ... Leaders manage by creating a vision and then get out of the way so that their people can run with that vision. ... Leaders instill confidence and respect in their people. ... Leaders ensure that people not only see the vision but that they live and breathe it, and evangelize it across the organization. ... Leaders probe and push with a curiosity that borders on skepticism, making sure their questions are answered with action. ... There are a lot of great leaders out there. Article in Wisdom
In the beginning was the word. Words are the building blocks of language. Language is the basic building block of leadership. Communicators are (or should be) masters of language. Therefore… communicators should be powerful and influential leaders of our organizations. Are we? If not, why not? Discuss (must be logged in as Member)
This was the opening of John Gerstner's Bringing Out Your Inner CEO (pdf) workshop, presented at Ragan's Corporate Communicators Conference in Las Vegas, June 8-10, 2005. The presentation redefines CEO as Communicator-Educator-Organizer, and teaches CEO vowels. They are A=Adaptability; E=Excellence; I=Integrity; O=Originality, U=Understanding, and Y=You. Next workshop will be this fall in NYC. Inquiries?
What's your leadership style? Korn/Ferry International, the world’s largest executive search firm and leadership solutions provider, has identified four key Leadership Styles among all executives: the Task-Oriented Style, the Social Style, the Intellectual Style and the Participative Style. Take this quiz and find out your CEO style.
It's the customers - stupid. "Innovation' isn't what innovators do....it's what customers and clients adopt." Michael Schrage, co-director of the MIT Media Lab's eMarkets Initiative and a consultant to MIT's Langer Labs on technology transfer issues, makes this very important point about innovation on his Web site, and in a December, 2004 interview in Ubiquity, an ACM, IT Magazine and Forum. Innovators only come up with the raw building blocks; it takes great customers to give wings to an innovation. Schrage: "I want to see the biographies and the sociologies of the great customers and clients of innovation. Forget for awhile about the Samuel Morses, Thomas Edisons, the Robert Fultons and James Watts of industrial revolution fame. Don't look to them to figure out what innovation is, because innovation is not what innovators do but what customers adopt."
"The master in the art of living makes little distinction between his work and play, his labor and his leisure, his mind and his body, his information and his recreation, his love and his religion. He hardly knows which is which. He simply pursues his vision of excellence at whatever he does, leaving others to decide whether he is working or playing. To him he's always doing both." - James Michener. That's the quote in the intro of the new book Rules of the Red Rubber Ball by Former Nike "Katalyst" Kevin Carroll.
Learn business, IT and communications -- in that order? The best IT leaders are business people first and technologists second. And communications skills are also key, say virtually all of the 2005 Premier 100 IT Leaders honored by Computerworld. In a survey of best advice for launching and managing a successful career in IT, Lancelot Braunstein, executive director, Morgan Stanley, New York said: "Focus on the business. In most cases, IT is an enabler. The most successful IT professionals I have known are those who can integrate business savvy with technology experience." Nancy Mulholland, deputy executive director and CIO, New York State Workers' Compensation Board, Albany answered: "Excellent writing skills, verbal communication skills, and adaptability and flexibility are the most important skills to cultivate - because you can bet the technology will just keep changing!"
Do CEO's have the right traits to blog? Seth Godin, a bestselling author, entrepreneur and agent of change, says CEO-blogging is "apparently the newest thing ... and they should forget it." Why? Godin belives blogs work when they are based on: Candor, Urgency, Timeliness, Pithiness and Controversy. "Does this sound like a CEO to you? Short and sweet, folks: If you can't be at least four of the five things listed above, please don't bother. People have a choice (4.5 million choices, in fact) and nobody is going to read your blog, link to your blog or quote your blog unless there's something in it for them. Save the fluff for the annual report." I dare to disagree. The best CEOs must communicate with candor, urgency, timeliness and pithiness, or they will be very ineffective as leaders. I'll give Godin the word controversy, though what CEO's say are often controversial too. What do you think? See CEO vs. Communicator traits in Wisdom. For list of Blogging CEOs, see CEOBlogsList
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Twelve ways to raise your profile and get noticed! Internal communicators often feel like the "poor relations" in an organisation - undervalued and not seen as adding strategic value. Dave Oliver of the Cheshire-based (UK) internal communications agency Fourth Corner Communications, offers 12 sure-fire ways you can raise your profile and credibility in any organisation. The include these: Be confident and stubborn. Be a culture vulture. Get the ‘plumbing’ right. Don’t wait to be asked. Article in Wisdom.
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"People are leaders because they choose to lead." John Bogle, founder and former CEO of The Vanguard Group, used that simple sentence to debunk the thought that there is a secret formula to becoming an influential business leader. But with the simple premise that business leaders can benefit from observing other leaders and using their observations to nurture their own leadership style, the 2004 book, Lasting Leadership, studied what a group of jurors from the Nightly Business Report (NBR) and Knowledge@Wharton identified as the 25 most influential business leaders of the past 25 years. Lasting Leadership wound up identifying eight attributes of leadership, each of which has its own chapter in the book, that are evident to varying degrees in these individuals. More in Wisdom.
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The Communicator CEO List How many communicators have risen to become CEOs of non-communication organizations? We've started a list in the Wisdom section. The 14 individuals on the list were mostly gathered after a request on the CCM (Council of Communication Management) listserve. (Thanks to all). None of these have been contacted yet for the secrets behind their success, but I plan to. Please add anyone you know to this list. More
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Bringing out your Inner CEO#1: In God we trust -- all others must use data! Anonymous Need we say one more time that communicators need to measure the outcomes of their communications. Yes. When we site down at the board room, you'll quickly notice that everyone else has -- or promises to furnish -- numbers. In organizations, it's a numbers world. State the case for your communication program with some numbers, and see if your credibility doesn't improve -- measurably. Add your Wisdom
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Two quotes on whether communicators have a future:
"The 21st century may well be characterized by informed bewilderment." Manuel Castells, author, The Information Age Economy
"The good news is that the communicators’ skills of perceiving and explaining reality will be increasingly valued as we advance towards increasingly virtual lives." John Perry Barlow, cyber-guru
From the Civilization of Cyberspace interviews
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Seven key CEO traits identified in new book One of the seven key CEO traits identified in the new book, Wisdom for a Young CEO by Douglas Barry was contributed by Anne M. Mulcahy, CEO, Xerox Corp. Mulcahy, on our Communicator/CEO list, earned a bachelor of arts degree in English/Journalism from Marymount College in Tarrytown, N.Y., in 1974. Her CEO trait: Pragmatism: “An important mark of a good leader [is] to know you don’t know it all and never will.” Read the rest in Wisdom
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