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 PR Online Convergence 07 « 'Transparency' Category

The conference blog of PR Online Convergence 07 -- Deploying Social Media for Business Advantage, May 16-18 in Los Angeles. The 3-day conversation about the need to reinvent internal and external communications and marketing begins here.

 
presented by PR Online Convergence 07
 
'Transparency' Category
Secrecy is Out; Radical Transparency is In
Posted Thu, Apr 19, 2007


You'll notice both the homepage of the PR Online Convergence 07 web site and the conference brochure we used the headline: "Are we naked yet?" We thought it might serve as an attention-getting way to focus attention on organizational transparency, which is very much at the heart of what social media is bringing to the surface.
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Transparency ... Looking on the Bright Side
Posted Wed, Apr 11, 2007


I’m a member of the Future-of-Media group and, transparency happens to be the topic du jour there also. I found the recent post of Nichole Khan, a social media research analyst (based in the U.S.), refreshing and insightful. She made the point that organizations that keep in mind and utilize the benefits of transparency demonstrate their leadership--and open doors to numerous new opportunities.
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Transparency ... or Are We Naked Yet?
Posted Sat, Mar 24, 2007
One underlying theme of PR Online Converge is organizational "transparency", the buzzword that everyone loves to kick around. I suspect we'll be talking about organizational transparency for a very long time, and there will never be total transparency. Humans are never totally transparent, how could we expect organizations to be?
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